DM1 & COMPANY Insights represent the overall landscape, the macro view of the market, and the trends that affect the business world. They cover a variety of topics, such as:

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• Consumer Metatrends: Changes in consumer behaviors, values, and expectations that shape the future of markets.

• Macroeconomics: Analysis of global economic forces such as GDP growth, inflation, exchange rates, and government policies that impact businesses.

• Industry Structures: Understanding of competitive dynamics, value chains, business models, and technologies transforming sectors.

• Innovation and Disruption: Identification of new technologies, business models, and solutions that can create new opportunities or threaten existing businesses.

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Global Insights provide a solid foundation for strategic decision-making, allowing companies to:

• Anticipate changes: Identify emerging trends and prepare for future challenges and opportunities.

• Innovate with purpose: Develop products, services, and business models that meet the evolving needs and expectations of consumers.

• Stay competitive: Track changes in the industry and adapt strategies to remain relevant and profitable.

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DM1 & COMPANY Legacy Insights

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Legacy Insights are the specific knowledge and experiences DM1 & COMPANY has accumulated over years of working with companies from various sectors. They represent the "know-how" of the consultancy and focus on areas such as:

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• Consumer Intelligence: Deep understanding of consumer behavior, motivations, needs, and decision-making processes.

• Sales and Channel Management: Optimization of sales strategies, channel management, and sales team empowerment.

• Strategic Pricing: Development of pricing models that maximize profitability and customer value.

• Franchise Structuring: Structuring successful franchise models, from franchiseability analysis to the creation of manuals and legal documents.

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Legacy Insights provide the practical knowledge and tools necessary to implement strategies based on Global Insights. They enable companies to:

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• Make informed decisions: Use data and analysis to inform decisions and reduce risks.

• Optimize processes: Implement best practices in sales, marketing, operations, and management.

• Increase efficiency: Reduce costs, improve productivity, and maximize return on investment.

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The Interconnection Between Global and Legacy Insights

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Global and Legacy Insights are complementary and reinforce each other. Global Insights provide the context and direction, while Legacy Insights provide the tools and knowledge to implement strategies. Together, they enable companies to:

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• Develop a comprehensive strategic vision: Combine global market knowledge with expertise in specific areas to create effective action plans.

• Innovate sustainably: Use Global Insights to identify opportunities and Legacy Insights to develop innovative and viable solutions.

• Build a successful future: Adapt to market changes, optimize processes, and achieve long-term growth objectives.

DM1 & COMPANY offers a unique combination of Global and Legacy Insights, allowing your company to make informed strategic decisions, optimize processes, and achieve sustainable success.